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Digital Marketing For Manufacturers

With online marketing, equipment manufacturers can promote their business more effectively and connect with more potential buyers. Page One Fishing offers a suite of digital marketing services that can be tailored to meet the specific needs of any fishing or boating equipment brand. Our experienced team of digital marketers will work with you to develop an effective strategy that will help you reach your target audience and achieve your business goals.

Growing Fishing Brands Since 2008
Our core specialties for manufacturers

Content marketing is a term that’s thrown around a lot these days, but what does it actually mean? In a nutshell, content marketing is the creation and distribution of high-quality content that is relevant to your target audience. It’s important to note that content marketing is not about selling or promoting your products. Instead, its purpose is to educate and inform your audience, build trust and credibility, and ultimately drive conversions.

By providing useful, authoritative information, you’ll not only attract more website visitors but also earn Google’s trust, which will help you rank higher in search results and gain authority status.

Ultimately, by investing in content marketing, you’ll be able to connect with more buyers and better position your products against the competition.

In today’s digital world, virtually all distributors are using search engines like Google to research potential suppliers. For fishing and boating equipment manufacturers marketing in an increasingly competitive landscape, it’s more important than ever to get your brand in front of the right people.

Pay per click (PPC) advertising can be an effective way to reach potential buyers who are actively searching for products like yours. PPC is a type of paid advertising that allows you to place ads on Google and other search engines. With PPC, businesses only pay when someone clicks on their ad, making it a cost-effective way to reach new customers.

By ensuring that your products are visible in search results, you can significantly increase the chances that distributors will find you and consider partnering with your company. And by leveraging PPC advertising, manufacturers can get their brand in front of key decision-makers, and convert leads into buyers.

Technical SEO refers to the process of optimizing a website for Google’s search algorithm. This includes optimizing the website’s code, structure, and content so that Google can easily index and crawl the site.

Technical SEO also involves solving any problems that could prevent Google from indexing or crawling the site. By improving the website’s technical SEO, we can help improve its ranking in Google’s search results.

Through our partners, social media marketing can be a great way for manufacturers to connect with buyers and distributors. Through platforms like LinkedIn, Facebook, and YouTube, you can share your brand’s story, connect with potential partners, and build trust and credibility. By sharing helpful, informative content via social media, you can establish yourself as a thought leader in your industry, which will make distributors more likely to partner with you.

Additionally, social media can be used to drive traffic to your website and product listings, which can lead to increased sales. Fishing equipment manufacturers that invest in social media marketing can see a number of benefits, including increased brand awareness, more website traffic, and higher sales.

Are you most interested in reaching tackle shop owners? C-level executives? Fishing enthusiasts? Your target audience will determine the type of content you create—as well as the optimal strategies for distributing that content.

As a manufacturer, it’s essential to invest in social media marketing in order to connect with more buyers and position yourself as a trusted brand in the boating/fishing world.

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We'll Work With You
To Create A Custom Strategy

1. Baseline Discovery

With this discovery session, we will get to know you better and discuss your goals. We'll also cover any obstacles that might be in the way of you achieving them.

2. Asset Research

We will make sure your current digital assets (website, social media profiles, etc.) are optimized for success. We'll go over any limitations or needs required before we start.

3. Competition Research

We'll evaluate the competition in your industry and identify strategies that will help us put together an actionable game plan to take you above-and-beyond the rest.

4. Strategy Development

Once we understand your needs, obstacles, and competition - we develop a customized marketing strategy. This also includes setting up our in-house performance tracking systems.

5. Campaign Deployment

We have an innovative approach that is unlike anything else out there and we start collecting data immediately so it can help shape future campaigns for maximum impact.

6. Measure & Assess

We make sure to measure everything from the reaction in search to how users react and interact. If there's a change in strategy needed, we adjust in real-time to meet it.

We help manufacturers grow, succeed, and thrive.

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We know what it takes to succeed.
Every budget is focused and effective.

Our years of experience in the fishing and boating world gives us unique insight into the market.

Fishing Guide
Bookings have been laser straight up 40% January-June over last year in the same period. July is up 60% over last July. Awesome. Thank you.
Fishing Guide
Thank you again and again. I’m booked solid for March and April.
Fishing Guide
Everything looks great. I’m loving everything your doing and loving the updates. I’m excited about the content campaign as I see that helping a lot.

Ready to experience the Page One Fishing difference? Let’s chat!